Fine-Tuning the Disability Insurance Sales Process for Success
Selling disability insurance should be easy. After all, a person’s paycheck is often their greatest asset, so it makes sense to protect it with disability insurance. Nevertheless, many disability insurance sales are lost to price objections, procrastination and common misconceptions. By fine-tuning your disability insurance sales process, you can overcome these challenges and make more […]
Disability Insurance Riders – 5 Toppings to Consider
Want to give your clients an income protection package that is perfectly tailored to suit their needs? Then, riders are key. Like toppings on a sundae, disability insurance riders customize policies with additional features. While there are many riders to choose from, and the details vary by disability insurance carrier, below are five popular options […]
Overcome Two Common Disability Insurance Objections with a Return of Premium Rider
Anyone who sells disability insurance has encountered two common objections. One is the dangerous belief that disability is something that only happens to other people. The other is complaints about cost. A return of premium rider can help you counter both these objections at once. Understanding the Return of Premium Rider The return of premium […]
10 Things to Know About Business Overhead Expense (BOE) Insurance
Brokers, if you have clients who are small business owners, you know that the owner is the heart of the business. In many cases, the business would have trouble continuing if the owner was unable to work. Likewise, the owner would have trouble paying his personal bills if his business could not continue. Fortunately, disability […]
Own-Occupation Disability Insurance: The Pros and Cons
Own-occupation disability insurance is often considered the gold standard. So is a Mercedes Benz, but more of us buy a Chevy or Ford. All automobiles fulfill the essential need – transportation – but a Chevy or Ford can do it without the high sticker price. Likewise, all disability insurance policies provide paycheck protection, but an […]
DI Sales Strategies – New Tricks of the Trade
The world is going digital, and it’s changing the sales profession. Although the need for disability insurance is as great as ever, some of the sales strategies you use may need to adjust with the times. Here are five trends we’re seeing now. 1. Buyers are driving the sales bus. Disability insurance agents spend a […]
The Insurance Marketing Roadmap for Growth in the New Year
What separates successful insurance agents from those who are struggling? A few answers may spring to mind, but some of the biggest differences are their insurance marketing strategies. If you want to achieve growth in the new year, you need to use the right marketing tactics. People Always Need Insurance Agents and Agencies Inflation is […]
Master Social Media Marketing in 2025
Make 2025 the year your finally master social media marketing. A poll from Adtaxi found that 87% of U.S. adults say they use social media every single day, and DataReportal says the number of social media user identities increased from 4.96 billion to 5.22 billion between October 2023 and October 2024. To widen your reach and […]
When and How to Conduct a Disability Insurance Needs Analysis
Many people need disability insurance – but the needs of one person might not match the needs of another. A disability insurance needs analysis can help you provide tailor-made disability insurance quotes so that your clients get the coverage that fits their needs and you close more sales. The Problem with the Spaghetti Approach Have […]
Holiday Marketing Opportunities for Insurance Sales
The holiday season isn’t typically the busiest time of year for insurance sales. However, that doesn’t mean you should let your insurance marketing fall by the wayside. Although you may not close as many sales in December, the holidays are a great time to reach out to clients and lay the groundwork for sales in […]