Anyone who sells disability insurance has encountered two common objections. One is the dangerous belief that disability is something that only happens to other people. The other is complaints about cost. A return of premium rider can help you counter both these...
Brokers, if you have clients who are small business owners, you know that the owner is the heart of the business. In many cases, the business would have trouble continuing if the owner was unable to work. Likewise, the owner would have trouble paying his personal...
Own-occupation disability insurance is often considered the gold standard. So is a Mercedes Benz, but more of us buy a Chevy or Ford. All automobiles fulfill the essential need – transportation – but a Chevy or Ford can do it without the high sticker price. Likewise,...
The world is going digital, and it’s changing the sales profession. Although the need for disability insurance is as great as ever, some of the sales strategies you use may need to adjust with the times. Here are five trends we’re seeing now. 1. Buyers are driving the...
What separates successful insurance agents from those who are struggling? A few answers may spring to mind, but some of the biggest differences are their insurance marketing strategies. If you want to achieve growth in the new year, you need to use the right marketing...
Make 2025 the year your finally master social media marketing. A poll from Adtaxi found that 87% of U.S. adults say they use social media every single day, and DataReportal says the number of social media user identities increased from 4.96 billion to 5.22 billion...
Many people need disability insurance – but the needs of one person might not match the needs of another. A disability insurance needs analysis can help you provide tailor-made disability insurance quotes so that your clients get the coverage that fits their needs and...
The holiday season isn’t typically the busiest time of year for insurance sales. However, that doesn’t mean you should let your insurance marketing fall by the wayside. Although you may not close as many sales in December, the holidays are a great time to reach out to...
Women tend to have greater long-term care needs than men, so they should be more proactive about retirement and long-term care planning. Unfortunately, women are taking a backseat when it comes to major financial decisions, and it could be putting their futures at...
Thanksgiving is a great time to send a thank you to express your gratitude. Moreover, making thank you notes a regular part of your process could be the old-fashioned secret to making more disability insurance sales. These days, every DI broker is searching for the...
