Do you have what it takes to succeed in insurance marketing? Being a topnotch agent is getting harder than ever. According to the Salespeople Perceptions and Top Performance Study 2018, 61 percent of salespeople said that sales had gotten harder over the last five...
the dis blog
Three Ways to Prime Disability Insurance Proposals for Success
While you can’t expect every prospect to sign on the dotted line, you should be doing everything in your power to make this outcome as likely as possible. You can’t control everything, but you can prime your disability insurance proposals for success. Here’s how. #1:...
Insurance Marketing Strategies: How Strong is Your Online Presence?
To reach clients in 2019, you have to be where they are – the internet. According to Pew Research Center, 45 percent of U.S. adults say they go online several times a day, while 28 percent report being on the internet almost constantly. People turn to the internet for...
Insurance Marketing: Your “Get-Off-the-Hammock” Action Plan
Let’s try some word association. If you hear the word summer, what comes to mind? Vacation, possibly. Beaches, maybe. Probably not work or sales goals. Summer is associated with long, lazy days and weekend getaways, but the end of the year will be here before you know...
Five Pro” Moves to Seal Disability Insurance Sales”
You’re a disability insurance pro – but are you selling like a pro? Finding leads can be a constant challenge, but the biggest obstacle really comes from sealing the deal. Use these tips to reach the big leagues. Make the right comparisons. Leave the latte comparisons...
Disability Insurance Policy Language 101
Trying to understand a disability insurance policy can be like trying to learn a foreign language. There are so many industry terms, and if you don’t know them, you could misinterpret key aspects of coverage. To help clear up any confusion, review the policy language...
Announcing the Sizzling Summer DI Sales Contest
Do you like summer grilling? Then you’ll love this. This summer, our new sales incentive is giving you the perfect way to beef-up your summer earnings with the Omaha Steaks Ultimate Custom Combo package. All brokers are invited to participate, even if you aren’t...
The Paycheck Protection Gap
Women reportedly earn $0.79 for every $1.00 men earn. While the pay gap has gotten a lot of attention recently, there’s another gap that’s also troubling: the paycheck protection gap. Women have a greater need for paycheck protection. At the same time, they are less...
Why Income Protection Is NOT the Icing on the Cake
Have you ever heard someone say that income protection is the icing on the cake? This implies that disability insurance is a product to be enjoyed once other basic financial steps have been taken. However, this thinking is flawed. In reality, income protection is NOT...
Should Insurance Agents Use Text Messages to Communicate with Clients?
If you need to send a quick message to a friend, you’ll probably use a text message. But what if you’re dealing with a client? Each day, Americans send more than five billion text messages, according to CTIA. The rise of text messaging has changed the way we...