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Insurance Marketing: Six Elements of Persuasion

Insurance Marketing: Six Elements of Persuasion

You know disability insurance protection is worth the cost of the premium. The trick is convincing your prospects. Persuasion is an important part of your insurance marketing job—so what’s the best way to convince someone to say yes? What does science tell us about...

The Disability Insurance Sales Award goes to…

The Disability Insurance Sales Award goes to…

This past weekend was the 89th Academy Awards ceremony, which honored the best films of 2016.  There was great excitement as usual.  The normal red carpet buzz and flair.  And the winner for Best Picture is… Oops! Yes, it is true.  Unfortunately,...

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