Make 2024 the year your finally master social media marketing. Search Engine Journal says there are 4.8 billion social media users worldwide; that’s 59.9% of the global population and 92.7% of all internet users. Every day, 410,000 new users join social media. To...
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Marketing Disability Products to Accounting Firms
Accounting firms are a great niche for disability products. According to the U.S. Bureau of Labor Statistics, there are more than 1.5 million accountants and auditors in the U.S. Earning a median annual wage of $78,000, these accountants have an income worth...
Selling Long-Term Care Insurance: Questions & Answers
As an insurance agent, you may have questions about long-term care insurance (LTCI). As the population ages, more people will need care – and too few people have made plans for the cost. Since November is Long-Term Care Insurance Awareness Month, it’s the perfect time...
Overcome Two Common Disability Insurance Objections with a Return of Premium Rider
Anyone who sells disability insurance has encountered two common objections. One is the dangerous belief that disability is something that only happens to other people. The other is complaints about cost. A return of premium rider can help you counter both these...
Should You Chat with Clients? Pros, Cons, Etiquette, and Compliance
You chat with your friends, family, and colleagues – why shouldn’t you text your clients? Chat and messaging apps are a convenient way to stay in contact with people. Some of your clients may even prefer this channel over more traditional options like email and phone....
Multi-Life Disability Insurance for Professional Offices
If you’re only selling one disability insurance policy at a time, you may be missing out on big opportunities. Most professional offices have multiple people in need of paycheck protection. By offering multi-life disability insurance, you can get everyone coverage at...
Do You Have a Duty to Sell Disability Insurance?
If you know anything about disability insurance, you know there are a lot of good reasons to sell it. Disability insurance provides a great revenue stream with fanatic renewal compensation. It also offers good value because it protects a person’s income, which is...
The Haunted House of Disability Horror Stories
Most adults may have outgrown their fears of ghosts, goblins, and monsters, but there are plenty of other worries that keep us up at night. Unpaid bills, bankruptcy, foreclosure… these are the DI horror stories that chill us to the core. When a disability prevents...
Why Should You Sell Disability Insurance?
You’ve carved out a career already, so why should you add disability insurance to your line up? For a lot of reasons. As a financial advisor and insurance broker, you know that income can dry up, so it’s always smart to have a backup plan. Disability insurance can be...
How Systemization Can Skyrocket Insurance Agency Growth
Each prospect is unique… but that doesn’t mean you have to reinvent your sales process for each individual. If you’re writing emails and preparing presentations from scratch every time, you could be undermining your own success. A systemized approach can fuel your...